Cost structure
Beyond the marketing mistake of placing prices up-front (particularly during a free trial), it is quite clear that this is not a resource for PR practitioners, but organizations.
Certainly even a small PR firm would be in a better situation to use this then a freelance or unemployed professional. Individuals and small firms alike would need to pay $100 up front, while a business looking for people for a year-long project would pay less then half that amount for a full list of contacts.
Obviously your 'practitioners' would realize this limitation and only use this site as a resource to find firms, not individuals, for contract work. Which leaves me in a conundrum - I want work, but they won't be looking for me here, so would it be worth the investment?
anonymous
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1 comment
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AdminMyPRMatch.com
(Admin, myprmatch)
commented
"Beyond the marketing mistake of placing prices up-front (particularly during a free trial), it is quite clear that this is not a resource for PR practitioners, but organizations."
Answer: Thank you for providing your input on the Web site. As it pertains to the pricing structure, we at MyPRMatch believe in upholding transparency, and could be seen as the wolf in sheeps clothing if we chose to conceal pricing. Additionally, as we are currently in private beta, prices are subject to change. Those are simply our initial thoughts. We welcome your feedback on them!
"Certainly even a small PR firm would be in a better situation to use this then a freelance or unemployed professional. Individuals and small firms alike would need to pay $100 up front, while a business looking for people for a year-long project would pay less then half that amount for a full list of contacts."
Answer: We understand the difference in pricing, however, we don't provide a "full list" to clients who sign up for services. Each project aggregates specific clients based upon the criteria selected by the client... this does not guarantee the client a "full list" of agencies, but rather, a list that pertains to them. And they are charged each time they upload a new project -- and can only access their matches for 15 days.
Hope this clears things up a bit! Don't hesitate to contact us with any other comments/suggestions.
